Diversity in your marketing efforts is increasingly important. Today’s socially-conscious consumers prefer to do business…
Call for Fall 2020 Content: Our New Normal
Fall 2020 is not going to look the same as the season did in years…
Maximize Your Marketing Strategy by Targeting Special Events, Themes and Holidays
Marketing in today’s increasingly competitive online and brick-and-mortar spaces can present a challenge for businesses…
Copyright Rules for Using Images in Your Marketing
Have you ever snagged an image from Google or Bing and used it in your…
Adobe Partners with Creatives of Color to Make More Diverse Stock Photos
In a recent Black Enterprise article, Adobe shares its plans to partner with Mocha Stock…
Mocha Stock Named One of the 15 Best Places to Find Diverse Stock Photos
Jeda Pearl, marketing and content design guru, recently published a round-up of the best sources…
Things to Think About When Planning Your Stock Photography Shoot
You’re hoping to sell stock images or build a portfolio of stock photography, but you…
Using Stock Imagery in Your Marketing Communications
There seems to be a common wisdom shared online by many marketers, warning against the…
Why Your Content Strategy Should Include Video
If you’re building your brand and online presence, you need to think about optimizing the…
Does Your Business Have Defined Brand Guidelines?
How much effort has your business put into establishing a brand? Do you have written…